Multi-City Tour Features Busta Rhymes, Sugar Ray’s Mark McGrath and Salt-N-Pepa
Last Chance to Taste the 90s with Limited-Time Run of Crystal Pepsi
PURCHASE, N.Y., July 19, 2017 – What’s totally rad and clear all over? The Crystal Pepsi Throwback Tour – a multi-city tribute to the nostalgia of the 90s.
To honor one of the most iconic eras in baseball and music, the Crystal Pepsi Throwback Tour will present three free shows featuring a variety of 90s artists in partnership with iHeartRadio’s local FM stations in New York, Phoenix and Miami. The three events will be centered around baseball stadiums across the U.S. during the 2017 MLB season.
The tour will kick off with a pre-game concert in New York featuring 90s hip-hop icon, Busta Rhymes at Billy’s Sports Bar near Yankee Stadium on Tuesday, Aug. 1, 2017. The event will be hosted by Angie Martinez.
All stops on the tour will lead up to the release of the beloved, iconic 90s clear cola – which will be available on shelves for one last limited time across retail and food service locations in the U.S. mid-August. Each stop will give fans the chance to don their raddest wares, score some premium official Crystal Pepsi retro swag and celebrate the 90s “clear” hit, Crystal Pepsi.
Additional tour dates and locations include:
Friday, Aug. 11, 2017 – Sugar Ray’s Mark McGrath @ Chase Field in Phoenix, AZ
- · Following the game, Crystal Pepsi will host a street party outside of Chase Field with a performance by Sugar Ray’s Mark McGrath
Sunday, Aug. 13, 2017 – Salt-N-Pepa @ Marlins Park in Miami, FL
- · Salt-N-Pepa will throw the ceremonial first pitch of the game and then The Crystal Pepsi Throwback Tour will make its final stop at Marlins Park with a postgame performance by Salt-N-Pepa on the Ballpark’s West Plaza
For a chance to win free tickets to a Crystal Pepsi Throwback Tour stop in your city, tune-in to WHTZ, WKTU, WWPR, in New York, KESZ, KMXP, KYOT in Phoenix and WHYI, WMIA, WMIB in Miami starting July 19, and visit iheartradio.com for rules.
“Crystal Pepsi has always been a fan favorite and fans continue to ask for it time after time,” said Chad Stubbs, Vice president, Marketing, Pepsi Trademark. “From the 90s through today Pepsi has been a brand very much connected to music and baseball. We’re excited to see this special tour come to life and to celebrate Crystal Pepsi’s last return.”
Crystal Pepsi was offered for a limited time in the U.S. through a holiday sweepstakes, with a quick release in stores Summer 2016. Prior to, Crystal Pepsi had not been available on store shelves in 23 years.
Beginning Aug. 14, 20-ounce bottles of Crystal Pepsi will be available for purchase at major retailers for a suggested retail price of $1.79. Visit www.pepsi.com for more information on Crystal Pepsi, and join the conversation via @pepsi and #CrystalPepsi.