Adidas and Beyoncé Announce Cool New Athletic Wear Label

You already heard that she is dropping a deluxe album with a few new tracks, she’s bringing a new special to Netflix which will include her Coachella 2018 performance but that’s not all queen bay has in store for us!

Adidas and Beyoncé announced today that they are launching a new collection of athletic wear and the queen herself is the creative director of the brand. We still don’t know what it will be named but I am willing to bet it’s going to sell out as soon as it hits stores

The focus of the brand it will be "the importance of women in leadership" and "empowerment."

I cannot wait!


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